Food & Beverage consumer insights Harness Social Intelligence to stand out, innovate and perform
Dynvibe helps Food & Beverage brands stand out by detecting emerging consumption moments, high-potential categories and messages that truly resonate. A powerful lever to build stronger brands, innovate with precision and root products in real-life behaviors.
Social Intelligence serves many purposes but here are four use cases where it is simply irreplaceable :
Spot emerging consumer needs
Catch early signals to anticipate where your market is headed and act before it’s mainstream.
Decode the triggers of marketing success
Analyze claims, messages, and promises to understand what sparks interest or drives rejection in your category.
Crack the code of winning brands
Uncover the mix that fuels success from storytelling and formats to brand tone and perceived value.
Detect High-potential innovation territories
Pinpoint consumer pain points and gaps that spark product ideas and turn frustration into opportunity.
Use cases that show our impact
Business questions. Real-world answers. Here’s how Social Intelligence helps beauty brands act faster and smarter — where traditional research often falls short.
Market analysis
Our client’s business question : Which emerging food categories offer the strongest potential for M&A or innovation opportunities?
Why Social Intelligence : Spontaneous consumer conversations reveal weak signals early, before trends go mainstream. Social Intelligence captures these shifts in real time, guiding faster, smarter decisions.
Category deep dive
Our client’s business question : How can we fine-tune our functional drink offering to better meet evolving consumer expectations ?
Why Social Intelligence : By analyzing the unfiltered consumer voice, we reveal key expectations, desired effects, trusted ingredients, and format pain points to guide smarter product design and faster go-to-market.
Market influence
Our client’s business question : Who are the rising voices shaping consumer influence in wine & spirits and how can we capitalize on them?
Why Social Intelligence : New KOLs on social media shape perceptions and drive behavior. Mapping their communities helps brands stay ahead of trends and craft stronger influence strategies.
Their words, our impact
Happy to have some insights for Morocco because wasn’t easy in the beginning, really appreciate the recommendations. Great job team... Thank you for the insights. Please share the full report with us.
R&I User experience Manager - Danone
Our first collaboration with Dynvibe was very successful. They helped us analyse millions of consumer conversations to map emerging & dynamic categories that are reshaping the food&drink landscape. How their report captured what resonate with consumers is clear, easy to digest & engaging. An invaluable input to our innovation strategy!
CMI - Ecotone
Thanks to our partners Dynvibe for this really fun presentation, thank you for making it both really comprehensive and clear, especially when articulating the insights from search and social which is really important for us.
Head of Consumer Insights - Martell
Discover more about Social Intelligence on our blog
Discover how Social Intelligence and social data are powerful drivers of growth and competitive advantage accelerating your marketing, insights, and innovation decisions.