We help you anticipate trends, detect consumer insights, invent the future, decrypt online communities, track your market, analyze your competition
in the US, France, the UK, Italy, Spain, Russia, South Korea, India, Germany, China, Japan, Brazil, Australia, Canada

The world is our playground

The perks of social media intelligence,
the Dynvibe way

  • No preconceived notions
    Consumers express themselves freely and spontaneously. We do not use questionnaires or research panels in our analysis.
  • #NOFILTER
    Qualitative verbatims, photos, videos, drawn from various social media sources.
  • Significant volumes of data, in real time
    Our analysis is based on representative samples of consumer mentions, collected in real time, and filtered with artificial intelligence tools.
  • An international vision
    Our platforms gather consumer mentions from all over the world. Over 80% of our research is carried out simultaneously in multiple countries.
  • Fast turnaround times
    The easy access to data and the agility of our processes allows us to deliver results in a few weeks.
  • Recommendations and support
    Several meetings (from kickoff to delivery and presentation) to better advise and overcome concerns.

Dynsights

  • Connected mattresses to optimize users’ sleep in the US
    • 09/2021
    • HOME

    Connected mattresses to optimize users’ sleep in the US

    Users in America look with curiosity to high-tech connected covers from brands to either cool or heat by circulating water on top of their mattresses. Users are glad they can program their mattresses through a smartphone app, so they are able to gradually change each side of the the bed’s temperature through the night. Users ask now for more drastic solutions to achieve “the perfect sleep.”

    Paul Gibot-Leclerc Paul Gibot-Leclerc

    View

  • Intuitive eating seduces French users looking for healthier diets
    • 08/2021
    • FOOD

    Intuitive eating seduces French users looking for healthier diets

    An approach that was developed in the 90s, intuitive eating has been gaining popularity in France for several months. The idea is for people to listen to their bodies and eat only when they are really hungry and according to their desires.

    Bénédicte Chaboud Bénédicte Chaboud

    View

  • ‘Cool yet calming beauty’ for the heat under the mask
    • 08/2021
    • BEAUTY

    ‘Cool yet calming beauty’ for the heat under the mask

    In Korea, people are wearing a facial mask all day in the scorching summer heatwave. Many complain that facial skin heat exposure aggravates their skin problems such as maskne, breakouts, redness, skin sensitivity, skin inflamation, etc. . High heat and humidity under the mask is considered a new skin enemy. Hence, they are looking for cooling beauty products that can cool down their overheated faces quickly as well as provide calming effects.

  • Hard seltzers are starting to spark interest amongst French beverage fans
    • 07/2021
    • FOOD

    Hard seltzers are starting to spark interest amongst French beverage fans

    Since 2019, hard seltzers conquered Americans’ hearts. We notice that some French expert users are already sharing their excitement. US consumers associate benefits to hard seltzers that correspond to two major consumer trends in France:
    The low alcohol trend: with an alcohol rate of 4% to 6%, hard seltzers are the perfect “low-alcohol” alternative to beer and wine.
    The healthy drinks trend: as they only contain a few calories, hard seltzers are a “healthier” alternative to soft drinks and suitable for diets such as Keto.

    Paul Gibot-Leclerc Paul Gibot-Leclerc

  • Chlorophyll is the new green gold on social media
    • 06/2021
    • FOOD

    Chlorophyll is the new green gold on social media

    Chlorophyll became the new miracle ingredient on social media. With more than 298 million views for this topic on TikTok in less than 2 months, the ingredient has exceptional success in the US and to a smaller extent in France.
    Although, medical experts on social media are still dubious about the “miraculous” benefits of the chlorophyll, younger users (15-25 yo) rave about the benefits of the ingredient on their skin.
    Several health benefits are underlined like reducing body odour or stress, and increasing the amount of oxygen in blood cells. Few brands have seized the opportunity, despite chlorophyll products selling out, even on Amazon.

    Paul Gibot-Leclerc Paul Gibot-Leclerc

  • Smart fridges : bringing families together in the kitchen
    • 04/2021
    • HOME

    Smart fridges : bringing families together in the kitchen

    In the US, connected fridges aren't just a screen used for managing food purchases or giving recipe ideas. New functionalities are game-changing for families and people are taking advantage of them to draw their kids into the kitchen, listen to music and enjoy some time together whilst cooking. Smart fridges can enhance busy moments in the day like breakfast or evenings. Connected home tools appear to be a real means to gather the family in the kitchen that is increasingly becoming "the place to be" in the house. For parents, this is the major reason to invest in smart fridges.

    Paul Gibot-Leclerc Paul Gibot-Leclerc

Vibrations by Dynvibe

We've just launched our new podcast!
Each month, join us for a discussion on the latest trends and consumer behavior shifts we explore in our studies.


Placeholder

Available here and on your favourite podcast player