Our mission

We help our clients answer their most pressing business questions.
We deliver strategic insights that help our clients make more informed and faster decisions in 3 business areas.

  1. Customer Activation

    How can I better address my customers?

    How can I draw inspiration from my consumer?

  2. Brand Strategy

    How can I stand out in my market?

    How can my brand evolve in synch with my customers?

  3. Product Innovation

    How can I develop my offer with minimal risk?

    How do I innovate, by drawing inspiration from consumers?

How can Dynvibe help my Customer Activation?

Want to target the right audience?
Striving to improve your reach?

Dynvibe solutions help you answer your most pressing business questions:

  • How was my campaign perceived?
  • How can I adapt my claim and communication to ensure that my messages reach my targets?
  • Is this person the right ambassador for my brand?
  • And many more...
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  • CUSTOMER ACTIVATIONBRAND AMBASSADOR

    Just like a SWOT analysis on your potential ambassador, in no time

    What you can do with it:

    • Choose an ambassador that has an affinity with your brand
    • Target the right audience with the right ambassador
    • Understand how this public figure is perceived and what traits of his/her personality stand out
    • Steer clear of controversial celebrities

    4-6 days
  • CUSTOMER ACTIVATIONCHECK & GO

    A YES or NO answer to your most straightforward business questions, in no time

    What you can do with it:

    • Quickly confirm or refute your intuitions, within a week
    • Gain macro-level understanding of a topic, before deciding to deepen the exploration
    • Back your decisions with consumer-based facts

    1 week
  • CUSTOMER ACTIVATIONCAMPAIGN ANALYSIS (DYNVIBE LIVE)

    An in-depth analysis of your campaign’s performance

    What you can do with it:

    • Assess your campaign's success in terms of visibility, perception and engagement
    • Determine your campaign's key success factors and actions that need improvement
    • Compare your campaign with your competitors’

    2-3 weeks
  • CUSTOMER ACTIVATIONCONCEPT ANALYSIS

    A deep-dive into your consumers’ perception of a concept

    What you can do with it:

    • Understand a new trend or concept that can affect your market and impact consumers’ habits
    • Enter your consumers' universe and approach them with the right products and communication strategies
    • Access an insightful panorama of users' verbatims and pictures, detailing their lifestyle, motivations and aspirations of the concept.

    2-3 weeks
  • CUSTOMER ACTIVATIONSEGMENTATION (DYNVIBE LIVE)

    A detailed 360° profiling of your tribes

    What you can do with it:

    • Identify the next strategic audience to address
    • Engage your target audience by embracing their reality (semantics, purchase drivers, visual mood boards)
    • Address their real frustrations and needs
    • Communicate with them efficiently

    5-6 weeks
  • CUSTOMER ACTIVATIONINFLUENCE TREND WATCH (DYNVIBE LIVE)

    Insights to leverage the influencers in your market, in no time

    What you can do with it:

    • Identify the best practices in influence marketing
    • Discover emerging behaviors, products and brands pushed by influencers to their community
    • Analyze your competitive environment and understand who's gathering the largest share of voice
    • Detect the best influencers & and decrypt the most effective influence strategies for your audience

    2 weeks
  • CUSTOMER ACTIVATIONDYNVIBE INSIDER (DYNVIBE LIVE)

    A quarterly report to grasp emerging signals

    What you can do with it:

    • Detect & track early trends with the first people-based insights reports
    • Be the first to know what customers really want and expect of you
    • Each quarterly report is supported by a perspective call with our team of experts, to answer your questions and help you sift through the insights

    Quarterly report

How can Dynvibe help fuel my Brand Strategy?

Want a clear understanding of how your brand is positioned and perceived?
Indentify opportunities for your brand to evolve?

Dynvibe is the right partner to answer your key business questions:

  • How is my brand perceived and positioned on its key markets?
  • Are there any newcomers I should be watching closely?
  • What storytelling for my brand?
  • And many more...
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  • BRAND STRATEGYCHECK & GO

    A YES or NO answer to your most straightforward business questions, in no time

    What you can do with it:

    • Quickly confirm or refute your intuitions, within a week
    • Gain macro-level understanding of a topic, before deciding to deepen the exploration
    • Back your decisions with consumer-based facts

    1 week
  • BRAND STRATEGYBRAND AUDIT

    An inside-out analysis of your brand

    What you can do with it:

    • Discover the brand’s DNA and values from the consumers’ point of view
    • Identify the types of consumer profiles interested in the brand and how they assess the brand's strategy & assets
    • Unveil which of the brand’s categories & products drive most conversations and why

    2-3 weeks
  • BRAND STRATEGYEXPLORATORY ANALYSIS

    A (very) deep dive into your topic of choice

    What you can do with it:

    • Explore the topic thoroughly
    • Identify your audience and understand how they use or perceive the product/brand/topic...
    • Underline key strengths, pain points & unanswered needs, and identify white spaces
    • Inspire your brand strategy by answering customer expectations

    3-4 weeks
  • BRAND STRATEGYETHNOGRAPHIC STUDY (DYNVIBE LIVE)

    A deep understanding of your strategic online communities

    What you can do with it:

    • Identify specific consumer tribes according to their values, lifestyle, attitudes and consumption behaviors (from niche target to mass market users).
    • Identify your audience and understand how they use or perceive the product/brand/topic...
    • Decrypt emerging trends, weak signals and un-answered needs & frustrations to create fitting new offers

    5-6 weeks

How can Dynvibe support my Product Innovation?

Looking for inspiration to fuel your innovation pipeline?

At Dynvibe, we love designing the future with our clients and helping you understand:

  • What levers could I tap into to make my product perform even better?
  • How are consumer needs and behaviors evolving and what are the latest trends I need to be aware of?
  • What will my category look like 5 years from now?
  • And many more...
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  • PRODUCT INNOVATIONPRODUCT FOCUS

    A consumer insight-fueled SWOT for any product, delivered in less than 3 business days

    What you can do with it:

    • Understand consumer perception of the product and its performance
    • Identify the product’s visibility & key attributes
    • Meet consumer expectations for product improvement and development

    2-3 days
  • PRODUCT INNOVATIONINGREDIENT FOCUS

    A consumer insight-fueled SWOT for any ingredient, delivered in one week

    What you can do with it:

    • Identify the ingredient’s visibility & associated topics
    • Understand the consumer perception of the ingredient and its perceived benefits & pain points
    • Assess the potential risks and opportunities to seize with the ingredient

    1 week
  • PRODUCT INNOVATIONCATEGORY BENCHMARK

    An in-depth, consumer-fueled analysis of your category

    What you can do with it:

    • Identify the key success factors of a category or market thanks to consumers’ perception of several competitors (minimum 3 products)
    • Meet consumers’ needs & expectations, understand their motivations & frustrations
    • Understand the strengths and weaknesses of each product/brand in comparison with yours

    3-4 weeks
  • PRODUCT INNOVATIONEXPLORATORY ANALYSIS

    A deep-dive into the topic of your choice: concept, category, claim, packaging

    What you can do with it:

    • Understand a new trend or concept that can affect your market and impact consumers’ usage
    • Explore a topic thoroughly
    • Meet consumers’ needs & expectations, understand their motivations & frustrations
    • Inspire your strategy by answering customer expectations

    Can be performed on a category, a concept, a packaging...

    2-6 weeks
  • PRODUCT INNOVATIONCLAIM GENERATION

    A comprehensive analysis of verbatim to pinpoint the claims that will resonate with your target audience

    What you can do with it:

    • Develop effective claims based on words that resonate in the minds of users on a specific topic
    • Get a clear picture of the lexical fields, expressions, concepts used spontaneously by users with regards to the topic
    • Identify and avoid risky claims

    3-4 weeks
  • PRODUCT INNOVATIONDYNVIBE INSIDER

    A quarterly report to grasp emerging trends

    What you can do with it:

    • Detect & track early trends
    • Fuel your innovation pipeline with the first people-based insights report
    • Be the first to know what customers really want and expect of you
    • Each quarterly report is supported by a perspective call with our team of experts, to answer your questions and help you sift through the insightss

    Quaterly reports
  • PRODUCT INNOVATIONPROSPECTIVE STUDY

    A deep dive into the emerging trends you need to stay ahead of

    What you can do with it:

    • Understand consumer behavior, expectations and unanswered needs surrounding a category or topic
    • Anticipate future trends to remain ahead of the market
    • Imagine innovation paths to fulfill consumer needs

    3-4 weeks
  • PRODUCT INNOVATIONETHNOGRAPHIC STUDY (DYNVIBE LIVE)

    A deep understanding of your strategic online communities

    What you can do with it:

    • Identify specific consumer tribes according to their values, lifestyle, attitudes and consumption behaviors (from niche target to mass market users)
    • Decrypt emerging trends, weak signals and un-answered needs & frustrations to create fitting new offers
    • Analyze perceived strengths and weaknesses of every meaningful actor on your market

    5-6 weeks

Vibrations by Dynvibe

We've just launched our new podcast!
Each month, join us for a discussion on the latest trends and consumer behavior shifts we explore in our studies.


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Available here and on your favourite podcast player